My Portfolio Highlights A Selection of Projects That Demonstrate My Creativity, Strategic Thinking, and Growing Experience within Digital Marketing :)
Marketing Team: BJ’s Restaurant & Brewhouse
August 2025 - June 2026
Collaborated with the Marketing Team to represent the brand at community fundraising events, gather customer feedback, and execute promotional initiatives! Through this onsite event, we increased brand visibility, strengthened our community engagement, and encouraged customer retention.
Current Project: Building Brand Awareness for ChefSolis, a Private Chef Business
June 2026 - Present
This project demonstrates my ability to develop a digital marketing strategy focused on increasing brand awareness, audience engagement, and customer acquisition. I identified growth opportunities across social media, website development, strategic partnerships, and targeted content.
Content Creator for Wexler:
April 2024 - June 2024
I created engaging social media content for Wexler Apartments to highlight the property’s amenities and resident experience. My videos showcased the study rooms as a productive space for students, promoted the on-site gym, and shared an authentic perspective on what makes living at Wexler enjoyable!
Content Video + Posts:
I created this video for Wexler Apartments during finals week to highlight the property’s comfortable and convenient study environment. I used TikTok’s built-in editing tools to create this video efficiently while adding fun, engaging text features.
Content Manager: Urban Hippie Store
March 2022 - August 2023
I supported my Mom’s growing business, Urban Hippie Store, an organic wellness company offering tinctures, teas, and other health-focused products. I attended farmers markets and vendor events with her, photographed the products, and created social media posts to increase brand awareness. Ultimately, showcasing the company’s values, and connecting with our target customers.
Personal Brand & Organic Content Creation
October 2021 - Present
While growing my personal Instagram, I’ve focused on creating visually engaging content that resonates with me! Through photography, editing, caption writing, and trend awareness, I’ve organically reached over 10.000 views on multiple posts while growing an audience of 2000+ followers.
Disclosure:
Although this is my personal account, I chose to include it. because it demonstrates my passion for creating engaging content and my continued interest in learning about digital marketing outside of a professional and academic setting. I’ve used editing tools, professional cameras, and the “insight statistic tool” to view what posts are engaging my followers!
